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Will You Forward This To Your Friends?

I just received an email from my friend, with subject – How Did He Do It?

A simple link in the email brings me to Youtube website with the below video.

Question is – How viral is this marketing campaign?

Or should I ask, will you forward this to your friends?

YouTube Preview Image

A Neat Trick for Cash Businesses

As it was raining, my wife and I decided to head to a nearby shopping center’s food court as it have covered car parks. Most food courts are managed by the property management with profit-sharing model with the respective outlets.

The outlet owner have systemized their operations, so that they can hire cheap labor to operate the business without them being there, just like those major fast food chains.

However, since most food business is cash business, it is not easy to deal with money issues. As I am paying for my food, I stumbled across this interesting solution and believe that you should know it too.

They placed a sign in front of each cash register:

Your meal is free if you are not given a receipt. With exception of technical breakdown.

To ensure that there’s no undeclared income, the management come up with a clever and simple neat trick.

However, there is still a minor loophole in this practice, how can we be sure that it is not a technical breakdown?


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